Thursday, June 30, 2022
Wednesday, June 29, 2022
Facebook Presentation Secrets for Social Media
Facebook Presentation Secrets for Social Networking.
Presentation is all about what your visitor sees first (usually an image and/or video) on Facebook and social networking. Scrolling through the feed content, your social media post must attract attention. Therefore, a featured image or video thumbnail of the required dimensions and file size is of paramount importance.
Learn how to create curiosity with presentation in social networking and on Facebook. Know what your audience on social media is looking for. There are 3 basic requirements to meet the criteria. Address an identified need within your niche on Facebook and social media. Offer a solution and create curiosity.
Your content must do the talking and consistent posting on Facebook. But we will get around to consistent posting with Facebook and social media later in this article. Done with an exceptionally well designed auto posting tool.
Timing Strategy for Social Media and Facebook.
Consistent posting needs timing and strategic writing with attention grabbing presentation. Therefore, it will require a few days and even weeks of sharing posts to establish optimized engagement time. That is why I mentioned the auto posting tool for social networking and Facebook. Which you will have access to shortly.
To target the right audience on Facebook and social media you post at times when audiences are most active. If you want to target a United States audience for instance, then search Google for the time zone. Then calculate the time you must post to social media and Facebook from your location.
Posting to Facebook and social networking at the wrong time can be devastating from a marketing point of view. Because your audience you wish to target may be sleeping. Therefore, all that presentation work just goes down the social media and Facebook feed in hope of some hits.
Creating presentations (posts) that will keep your visitors occupied is the whole point to posting on social networking and Facebook. Therefore, posting at the wrong time completely defeats the purpose. You have 2 powerful free tools, Google, and YouTube. Learn the secrets of how and what to do research on.
Creating Content for Facebook and Social Media.
Text position for social networking and Facebook post featured images are important for presentation. The key is consistent content and presenting your message in a timely and curios fashion. With social networks and Facebook, timing and presentation is crucial.
The image displayed with your post being it social networks, Facebook, or blog post. Will be cropped from the sides for mobile content display. Avoid creating "broken message" presentations this way with your writing and designing. Text focused to the sides of images will be cut off.
Although for social networking and Facebook posts our goal with text position is focused more on creating curiosity. Again, leveraging presentation and what your visitor sees first is the secret. URLs shared must be from your own blog, YouTube videos and/or bridge and landing pages. But never an affiliate link.
Social media and Facebook does have quite a few "hoops" to jump through. Like adding hashtags for instance. Because you are preparing your presentation (post) to share to selected Facebook Groups. The list of Facebook Groups I personally use will be available at the end of this article.
For knowing which hashtags are currently trending on social networking and Facebook, you can use a tool called (hashtags dot org). First you need to get to know your way around creating content consistently for social media and successful presentation.
Secrets for Social Networking and Facebook Posting.
The secrets of using emojis for social media and Facebook post presentations come highly recommended. Draw your visitor's attention to the presentation by making it colourful. Create interesting 1 - 3 sentence posts. Make those first few sentences powerful and "need" specific.
But also use your free Facebook posting tools to add H1 and H2 headers to your presentations (posts). To focus your presentation on the H1 and H2 headers, add hashtags at the end of your presentation. Because then your H1 Header is the first text in your social media and/or Facebook post.
Adding headers however is only available when you do manual posts in Facebook groups. But it is a great way to make your presentation easier understandable by both your social media audiences and search engines. Remember to include your target keywords in the presentation (post) headers.
Use emojis to replace words in the text for Facebook posts, triggering curiosity. Use Bold and Italic text to highlight focus points as demonstrated above. And remember that all these social media presentation techniques can be accessed and leveraged 100% for free! All you need is to be a little creative really.
You can also ask your friends on Facebook if your post draws attention. Listen to people's opinion and adjust accordingly. Remember, with social networks and Facebook our primary objective is to create curiosity through presentation. Because as mentioned earlier, the only secrets are presentation and timing!
Bridge Pages for Social Media and Facebook.
The fact that Facebook will not ban or block Google links, give us the upper hand from an affiliate marketing point of view. Google sites is an outstanding method to create consistent social media and Facebook posts. A Google site is a custom URL, and the slug can contain your target keywords.
But we will get to writing SEO friendly content and backlinks for the bloggers here a little later in the article. Keep reading, these social network and Facebook presentation secrets are rather simple to follow. You have 3 options for Bridge Pages with affiliate marketing on Facebook.
1. CB Pro Ads
3. Clone Me
With Google sites all the work is on you, from writing to creating images. It is your job to create striking presentations for social media and Facebook. With the remaining 3 tools, all the bridge pages are done-for-you. You do not need to create any content or write anything except linking your affiliate networks.
We are creating Goole Sites and using Bridge Pages because sharing raw affiliate links will get you suspended on social networks and Facebook. Social media marketing is all about bridge pages, landing pages and funnels.
But for the purpose of this article. We are only going to focus on bridge pages for social networks and Facebook. And generating sales with affiliate marketing through this technique. Leveraging social networking, social media along with writing and media design secrets.
Secrets to using Google Sites for Facebook.
The secrets to using Google sites for social media and Facebook presentations is almost an unfair advantage. On second thought, no, not almost. It is an unfair secret advantage, especially once you get the hang of SEO. Because SEO is just the ability to best tell search engines what your content is about.
Share with Groups on Facebook but with different text on each share. But before you do there is one paramount requirement with regards to your presentation. Your Google Site URL will select a particular image on your Google site as social media post presentation image.
The question is, which "secret" image is automatically selected for social media and Facebook? And the answer is, the Google site logo. And a good, suggested dimension is 940 x 788 / 950 x 650. These presentation images can be created with Microsoft Paint or Canva for social media and Facebook.
But there are also a few great SEO techniques we will discuss under the last subheading. Keep reading and learn a lot about content creation, social media, Facebook, writing and presentation. You will be blown away by the traffic potential with social media and Facebook.
Apart from link building, strategic keyword placement in titles are important. But so is the first 2 - 4 lines of your Google site content. Much the same as the requirements for a great post on social media and Facebook. All part of the secrets to presentation and creating curiosity.
Get More out of Social Networking and Facebook.
Multiple social network profiles (pages, groups, spaces, communities) play a major role with presentation secrets for social media and Facebook. Especially Facebook pages because you get to leverage the call-to-action button. Which then redirects to a bridge page, Google site or landing page.
Audience engagement with Facebook is great for building reputation. Adding presentation secrets to the mix and creating curiosity makes success imminent. The more active and consistent you are the more visible you will become.
So, the secrets to getting the most out of social networks and Facebook. Focus on quality content and presentation, along with consistency and engagement. It is a lot of work to stand out on the internet, especially on social media. Because it had become rather crowded with marketers chasing the quick buck.
Always be real and do not make everything you offer on social networks a sales pitch. In fact, if your presentation creates enough curiosity, you will never have to sales pitch again. Ever. Commenting and offering solutions without any sales pitch and/or URL is another secret to build recognition on Facebook.
Be sure to get known as "the guy who helped" instead of the guy trying to sell something on social media. When people on social networks and Facebook recognise your knowledge, you will be unstoppable. Growing your audiences through presentation secrets and knowledge.
Secret List of Groups for Facebook Presentations.
Giving you 11 of my favourite secret Facebook Groups with social media that will drive a lot of traffic to your posts (presentations). Because we are looking at a total group member count of 1 824 800. Almost 2 Million Members! But that is just the tip of the traffic iceberg with social media and Facebook!
Make Money Online (151.6K Members)
Make Money Online Club Australia (193.3K Members)
Earn Money Online USA - Canada - Australia (85.3K Members)
Affiliate Marketing - Worldwide (335.3K Members)
Make Money Online Club (218.5K Members)
Affiliate Marketing Work - Worldwide (222.3K Members)
No1 Online Earning Community (245.6K Members)
Advertise Business and Make Money (69K Members)
Affiliate Marketing for Everyone (163.4K Members)
Unlimited Advertising + (80.2K Members)
Network Marketing Pro (60.3K Members)
Remember to follow the presentation and design secrets in this article. You will soon master the art of leveraging social media and Facebook for traffic. Getting unlimited free traffic can be done, but it is hard work. And unfortunately, there are no shortcuts. Competitive presentation requires maximum effort!
Establish the right time to post your presentations (Google Sites) on social networks and Facebook. And post only one post per day to each Facebook group. But read the group rules and understand what is allowed. Spamming and over posting is not a good idea. The secret is to build an audience over time.
Bonus Traffic Technique with Facebook Pages.
Leveraging Google sites and the call-to-action button with Facebook pages for social network traffic. One important thing to remember is that for everything we discuss in this post. There is probably a Google article and/or YouTube video that will show you exactly how it is done.
Therefore, just search your browser or YouTube for a video on how to use the call-to-action button with Facebook pages. Then follow the steps and redirect the call-to-action button to your landing page. Like a Google site or bridge page that must then redirect to your affiliate offer.
Using the post scheduling tool mentioned earlier is a fantastic way to build Facebook audiences. And eventually they start clicking on the call-to-action button. That is why interesting content with curios presentation is the secret to social media. Give people reason to want to like and follow your content.
Learn how to Make Money Online with Affiliate Marketing. Start the Right Way with Deon Christie who has been doing this since 2012. Allow me to guide you in the Right Direction! https://easyinternetmoneyandjobs.com/easy-commissions-online-subscribe
Presentation is all about what your visitor sees first (usually an image and/or video) on Facebook and social networking. Scrolling through the feed content, your social media post must attract attention. Therefore, a featured image or video thumbnail of the required dimensions and file size is of paramount importance.
Learn how to create curiosity with presentation in social networking and on Facebook. Know what your audience on social media is looking for. There are 3 basic requirements to meet the criteria. Address an identified need within your niche on Facebook and social media. Offer a solution and create curiosity.
Your content must do the talking and consistent posting on Facebook. But we will get around to consistent posting with Facebook and social media later in this article. Done with an exceptionally well designed auto posting tool.
Timing Strategy for Social Media and Facebook.
Consistent posting needs timing and strategic writing with attention grabbing presentation. Therefore, it will require a few days and even weeks of sharing posts to establish optimized engagement time. That is why I mentioned the auto posting tool for social networking and Facebook. Which you will have access to shortly.
To target the right audience on Facebook and social media you post at times when audiences are most active. If you want to target a United States audience for instance, then search Google for the time zone. Then calculate the time you must post to social media and Facebook from your location.
Posting to Facebook and social networking at the wrong time can be devastating from a marketing point of view. Because your audience you wish to target may be sleeping. Therefore, all that presentation work just goes down the social media and Facebook feed in hope of some hits.
Creating presentations (posts) that will keep your visitors occupied is the whole point to posting on social networking and Facebook. Therefore, posting at the wrong time completely defeats the purpose. You have 2 powerful free tools, Google, and YouTube. Learn the secrets of how and what to do research on.
Creating Content for Facebook and Social Media.
Text position for social networking and Facebook post featured images are important for presentation. The key is consistent content and presenting your message in a timely and curios fashion. With social networks and Facebook, timing and presentation is crucial.
The image displayed with your post being it social networks, Facebook, or blog post. Will be cropped from the sides for mobile content display. Avoid creating "broken message" presentations this way with your writing and designing. Text focused to the sides of images will be cut off.
Although for social networking and Facebook posts our goal with text position is focused more on creating curiosity. Again, leveraging presentation and what your visitor sees first is the secret. URLs shared must be from your own blog, YouTube videos and/or bridge and landing pages. But never an affiliate link.
Social media and Facebook does have quite a few "hoops" to jump through. Like adding hashtags for instance. Because you are preparing your presentation (post) to share to selected Facebook Groups. The list of Facebook Groups I personally use will be available at the end of this article.
For knowing which hashtags are currently trending on social networking and Facebook, you can use a tool called (hashtags dot org). First you need to get to know your way around creating content consistently for social media and successful presentation.
Secrets for Social Networking and Facebook Posting.
The secrets of using emojis for social media and Facebook post presentations come highly recommended. Draw your visitor's attention to the presentation by making it colourful. Create interesting 1 - 3 sentence posts. Make those first few sentences powerful and "need" specific.
But also use your free Facebook posting tools to add H1 and H2 headers to your presentations (posts). To focus your presentation on the H1 and H2 headers, add hashtags at the end of your presentation. Because then your H1 Header is the first text in your social media and/or Facebook post.
Adding headers however is only available when you do manual posts in Facebook groups. But it is a great way to make your presentation easier understandable by both your social media audiences and search engines. Remember to include your target keywords in the presentation (post) headers.
Use emojis to replace words in the text for Facebook posts, triggering curiosity. Use Bold and Italic text to highlight focus points as demonstrated above. And remember that all these social media presentation techniques can be accessed and leveraged 100% for free! All you need is to be a little creative really.
You can also ask your friends on Facebook if your post draws attention. Listen to people's opinion and adjust accordingly. Remember, with social networks and Facebook our primary objective is to create curiosity through presentation. Because as mentioned earlier, the only secrets are presentation and timing!
Bridge Pages for Social Media and Facebook.
The fact that Facebook will not ban or block Google links, give us the upper hand from an affiliate marketing point of view. Google sites is an outstanding method to create consistent social media and Facebook posts. A Google site is a custom URL, and the slug can contain your target keywords.
But we will get to writing SEO friendly content and backlinks for the bloggers here a little later in the article. Keep reading, these social network and Facebook presentation secrets are rather simple to follow. You have 3 options for Bridge Pages with affiliate marketing on Facebook.
1. CB Pro Ads
3. Clone Me
With Google sites all the work is on you, from writing to creating images. It is your job to create striking presentations for social media and Facebook. With the remaining 3 tools, all the bridge pages are done-for-you. You do not need to create any content or write anything except linking your affiliate networks.
We are creating Goole Sites and using Bridge Pages because sharing raw affiliate links will get you suspended on social networks and Facebook. Social media marketing is all about bridge pages, landing pages and funnels.
But for the purpose of this article. We are only going to focus on bridge pages for social networks and Facebook. And generating sales with affiliate marketing through this technique. Leveraging social networking, social media along with writing and media design secrets.
Secrets to using Google Sites for Facebook.
The secrets to using Google sites for social media and Facebook presentations is almost an unfair advantage. On second thought, no, not almost. It is an unfair secret advantage, especially once you get the hang of SEO. Because SEO is just the ability to best tell search engines what your content is about.
Share with Groups on Facebook but with different text on each share. But before you do there is one paramount requirement with regards to your presentation. Your Google Site URL will select a particular image on your Google site as social media post presentation image.
The question is, which "secret" image is automatically selected for social media and Facebook? And the answer is, the Google site logo. And a good, suggested dimension is 940 x 788 / 950 x 650. These presentation images can be created with Microsoft Paint or Canva for social media and Facebook.
But there are also a few great SEO techniques we will discuss under the last subheading. Keep reading and learn a lot about content creation, social media, Facebook, writing and presentation. You will be blown away by the traffic potential with social media and Facebook.
Apart from link building, strategic keyword placement in titles are important. But so is the first 2 - 4 lines of your Google site content. Much the same as the requirements for a great post on social media and Facebook. All part of the secrets to presentation and creating curiosity.
Get More out of Social Networking and Facebook.
Multiple social network profiles (pages, groups, spaces, communities) play a major role with presentation secrets for social media and Facebook. Especially Facebook pages because you get to leverage the call-to-action button. Which then redirects to a bridge page, Google site or landing page.
Audience engagement with Facebook is great for building reputation. Adding presentation secrets to the mix and creating curiosity makes success imminent. The more active and consistent you are the more visible you will become.
So, the secrets to getting the most out of social networks and Facebook. Focus on quality content and presentation, along with consistency and engagement. It is a lot of work to stand out on the internet, especially on social media. Because it had become rather crowded with marketers chasing the quick buck.
Always be real and do not make everything you offer on social networks a sales pitch. In fact, if your presentation creates enough curiosity, you will never have to sales pitch again. Ever. Commenting and offering solutions without any sales pitch and/or URL is another secret to build recognition on Facebook.
Be sure to get known as "the guy who helped" instead of the guy trying to sell something on social media. When people on social networks and Facebook recognise your knowledge, you will be unstoppable. Growing your audiences through presentation secrets and knowledge.
Secret List of Groups for Facebook Presentations.
Giving you 11 of my favourite secret Facebook Groups with social media that will drive a lot of traffic to your posts (presentations). Because we are looking at a total group member count of 1 824 800. Almost 2 Million Members! But that is just the tip of the traffic iceberg with social media and Facebook!
Make Money Online (151.6K Members)
Make Money Online Club Australia (193.3K Members)
Earn Money Online USA - Canada - Australia (85.3K Members)
Affiliate Marketing - Worldwide (335.3K Members)
Make Money Online Club (218.5K Members)
Affiliate Marketing Work - Worldwide (222.3K Members)
No1 Online Earning Community (245.6K Members)
Advertise Business and Make Money (69K Members)
Affiliate Marketing for Everyone (163.4K Members)
Unlimited Advertising + (80.2K Members)
Network Marketing Pro (60.3K Members)
Remember to follow the presentation and design secrets in this article. You will soon master the art of leveraging social media and Facebook for traffic. Getting unlimited free traffic can be done, but it is hard work. And unfortunately, there are no shortcuts. Competitive presentation requires maximum effort!
Establish the right time to post your presentations (Google Sites) on social networks and Facebook. And post only one post per day to each Facebook group. But read the group rules and understand what is allowed. Spamming and over posting is not a good idea. The secret is to build an audience over time.
Bonus Traffic Technique with Facebook Pages.
Leveraging Google sites and the call-to-action button with Facebook pages for social network traffic. One important thing to remember is that for everything we discuss in this post. There is probably a Google article and/or YouTube video that will show you exactly how it is done.
Therefore, just search your browser or YouTube for a video on how to use the call-to-action button with Facebook pages. Then follow the steps and redirect the call-to-action button to your landing page. Like a Google site or bridge page that must then redirect to your affiliate offer.
Using the post scheduling tool mentioned earlier is a fantastic way to build Facebook audiences. And eventually they start clicking on the call-to-action button. That is why interesting content with curios presentation is the secret to social media. Give people reason to want to like and follow your content.
Learn how to Make Money Online with Affiliate Marketing. Start the Right Way with Deon Christie who has been doing this since 2012. Allow me to guide you in the Right Direction! https://easyinternetmoneyandjobs.com/easy-commissions-online-subscribe
Article Source: https://EzineArticles.com/expert/Deon_Christie/2244072
Article Source: http://EzineArticles.com/10491795
Image source: https://pixabay.com/photos/social-media-connection-icons-292988/
How to Market on Facebook - Understanding the Audience Structure
Are you looking for an effective Facebook marketing strategy that will have you seeing more conversions? There are several ways to capitalize on this social media platform without breaking the bank. You can easily become a trusted authority by following these three strategies. Whether you are a new business or a seasoned professional, these methods are guaranteed to work for you!
Free Facebook marketing is a great way to convert your existing subscribers into active customers with Facebook content. You do this by maximizing your Facebook commercial account's fan capacity, attracting more followers to appreciate your brand, and pinning a free or sale-focused deal or offer right to the top of your commercial page. The more fans you have, the higher the visibility of your promotions and offers on your actual page and in your news feed, and the more people who see your promotions, the higher the chances of conversions. With a large number of users and the potential for promotion and branding, this traffic source has an immediate ROI and is highly recommended as a Facebook marketing campaign strategy. In addition to providing an initial boost in audience engagement, this traffic source has the potential to help you gain a steadily larger fan base over time.
In the marketing strategy portion of this strategy, you need to identify your competition. Find out what your competitors are doing to get attention on this platform and try to do something unique to set yourself apart from your competitors. It is also important to note that some strategies are less successful than others. For example, if you run a physical store, try to create an interaction with your customers by giving away freebies, running contests, or even giving away promotional products to increase brand awareness. A strategy that receives minimal response may not be the best strategy for your brand.
Once you have identified your competition, it is time to start planning out a Facebook marketing campaign. There are several tools available to help you plan your Facebook promotions. These include a fan page, a business section, and a business blog that give information about your products and services. Planning out your Facebook campaign will help you determine the best way for you to promote your products or services so that they will reach the maximum number of potential customers.
Once you have determined your marketing strategy, you need to determine how to launch it. The most popular method of launching a Facebook campaign is by creating a fan page or a business section within the platform itself. This allows you to have more control over how the content will look and appeal to your target audience. However, the startup cost of creating these elements may be too high for some small businesses. If this is the case, there are other methods of launching your Facebook promotions that may be more successful.
If your marketing strategy focuses on a specific audience, then the best way to promote your brand is to create an interactive page within the social media platform itself. Building an interactive page within Facebook can allow you to engage users in a dialogue about your brand and what it offers. You can also reach a much larger audience than you would if you used a fan page or a business section. Social media platforms such as Facebook allow users to add their comments and generate feedback which allows businesses to learn how to market on Facebook effectively.
If your marketing strategy is to promote your products through Facebook ads, then you must understand how to target your audience. For example, different groups may be more likely to respond to your ads than another group might. Depending upon your target audience and how you plan on using Facebook ads, you can identify the groups that you want to place your ads on. Once you have determined who your target audience is and how you intend to use Facebook ads, you can begin to create content that can be used as Facebook advertisements. When creating content, it is important that you carefully select and carefully target the audience that will be most interested in your products or services.
By conducting an effective online audience analysis, one is better able to formulate a marketing strategy that will prove to be effective. One of the advantages of conducting this analysis is that it gives one a chance to see how other companies are marketing on Facebook. It can also help to determine how to market on Facebook efficiently, allowing you to get the most for your money. By performing effective online audience analysis, you will be able to leverage the social media platform to the benefit of your company.
Facebook offers numerous opportunities with new and existing customers. Social websites are very popular because individuals love communication. Make use of this to your great advantage and utilize Facebook to showcase your small business.
Don't feel that Facebook is the ideal choice for social websites purposes. Some age ranges or subcultures prefer other sites, though this network is loaded with lots of fans. Perform some homework to determine where your targets to comprehend which from the social websites channels they use ahead of beginning a campaign.
Article Source: https://EzineArticles.com/expert/Danilo_Gesmundo/163761
Article Source: http://EzineArticles.com/10492374
Image Source: https://pixabay.com/illustrations/social-media-social-media-3408791/
Sunday, June 26, 2022
Saturday, June 25, 2022
TikTok Marketing 101
When pop feeling Taylor Swift introduced her single"Me" in April 2019, the tune went viral instantly. It Includes Brenden Urie of Stress! At The Disco and the music, the movie is among the both of them dancing and singing at a kaleidoscope of light colors. Soon after the launch, Swift's TikTok accounts posted a clip in the movie using all the Hashtag, #AnotherLikeMe, and it is a lyric in the song. "Show us the very best re-creation of the dancing, utilize MEdancechallenge, and we'll locate our favs," the accounts posted.
A week after, #AnotherLikeMe had obtained more than 3 million viewpoints. Also, #Medancechallenge had obtained over 500,000 perspectives on TikTok. It ended up being a promotion triumph for Swift.
If you are not sure yet why and how to adopt this humorous and irreverent stage, this is our four finest TikTok promoting guidance.
1) Hashtag Challenge
In 2018, hot late-night TV host Jimmy Fallon contested The Tonight Show audiences to publish videos of these rolling about on the floor, for example, individual tumbleweeds to Western songs on TikTok from the #tumbleweedchallenge. By ancient 2019, over 8,000 #tumbleweedchallenge movies were shared around TikTok. The answer made him follow a second TikTok challenge, requesting his audiences to share clips of these drawing mustaches in their faces with an indelible marker.
The challenge would be a massive portion of TikTok's charm and achievement. At any moment, there'll be quite a few challenges that consumers are engaging in. The notion of the #HashtagChallenge involves users carrying a concept, whether humorous, bizarre, or needing some gift, and iterating on it using their movies. Brands utilize the struggle in precisely the same manner Taylor Swift failed by hard TikTok users to make movies inspired by the brand's authentic video.
2) Creative, Viral Articles
Back in April 2019the the German football team Bayern Munich established a formal profile TikTok planning to reach prospective young lovers. Even though a soccer team seems to be an unlikely match for a program that spreads viral, so 15-second movies of teenagers performing quirky, humorous items, football players' inclination to observe their intentions by dance on the area made this an ideal game.
Bayern Munich's TikTok content plan, run in the club headquarters in Germany, involves the social media group posting a few clips each week of gamers strutting their stuff. Since the team started its profile, it's gotten nearly 80 000 lovers, and its first 11 articles have seen more than 4 million occasions.
In 2018 in the united states alone, over 26 million active consumers invested, on average, 46 minutes every day over the TikTok. However, together with the program still in its infant shoes, there is a true chance for entrepreneurs to expand their manufacturers' achievement and vulnerability since it's not yet as bloated as platforms like Instagram and Snapchat. Spontaneous, viral articles can, therefore, get you a lot farther, in which there is less competition for consumers' interest. It's also more economical to enlarge your promotion on TikTok should you would like to venture into advertisements. Most manufacturers utilizing the program have begun small, with this form of natural content to check the waters.
Together with the program offering users the unlimited capacity to become creative, besides, it works especially well for manufacturers who are selling innovative content and assistance. Following GlobalWebIndexout of 10 TikTok, consumers share songs they enjoy to social media, also 53 percent share songs videos mostly. That is precisely why artists such as Swift were one of the very first to catch the chance TikTok was introducing.
3) Takeover Ads
The usage of ads on TikTok remains relatively new and just began in January 2019. When it is going to cost you money, it's likewise a surefire approach to get eyeballs in your brand, particularly when done correctly. There are lots of tactics to use advertisements on TikTok, along with the program, which provides effective measuring metrics like clicks, impressions, and one of a kind reach to ascertain the achievement of your advertisements.
Takeover advertisements can be bought for a new landing page or Hashtag barrier. Also, TikTok offers promotions exclusive to classes every day. This means just one brand may take over a class every day. Brand Takeover advertisements could be in the kind of still pictures, movies, or even GIFs.
4) Hashtag Branded Ads
If you are afraid your hashtag challenge will not take off because you need to it, then you may even purchase a hashtag challenge advertisement on TikTok. The very first brand to do this was fashion label Guess together with all the #InMyDenim challenge. Every user that started the TikTok program was led into the struggle, which examines kickstarted using famous, and influential content creators like @ourfire (2.3 million lovers ) and also @madison_willow (+983 000 lovers ). The #InMyDenim challenge obtained seen over 36 million viewpoints.
Sponsored hashtag challenges are set in the kind of a banner advertisement on the webpage, which will direct users into some challenge page comprising instructions for your challenge along with existing content using this Hashtag. It'll cost you a bit of money, where natural hashtags challenges will not but may be worth your time.
And do you want to read more blog posts like this about similar topics? If so, Click Here to read more of my articles.
By the way, do you want to learn more about TikTok Marketing 101? If so, go to my website and obtain my FREE guide: https://www.makemoneyonlinehappy.com
Article Source: https://EzineArticles.com/expert/Jean_Taylor/478703
Article Source: http://EzineArticles.com/10291783
Image source: https://pixabay.com/photos/tik-tok-smartphone-screen-logo-6398340/
Which Countries Use Social Media the Most?
In the course of the most recent decade or something like that, online media has advanced from an approach to speak with tragically missing companions to a definitive strategy for looking for anything instructive. Regardless of whether it's for business, news, marketing or simply fun, individuals overall are using social media for different significant purposes. In spite of the fact that it is more open wherever than any time in recent memory, a few nations and districts access certain platforms more than different channels.
Auditing statistics illustrating such use is a phenomenal method to illuminate your worldwide digital marketing procedure. Improve the manner in which you advance over social networking and develop your market by understanding which nations use which social platforms.
Which Countries Use Social Media the Most?
Have you at any point been interested with regards to which nation is the social media boss? Indeed, in Manila, it is by all accounts the fundamental spine chiller. Starting in 2020, the Philippines has the most noteworthy social networking media use rate on the planet, as indicated by the 2018 Global Digital Report. That is a title the nation has additionally held throughout the previous two years.
Users in the Philippines spend a normal of three hours and 57 minutes consistently via social media. That is almost 33% of the time they spend on the internet day by day (nine hours and 29 minutes), positioning the Philippines second worldwide for internet use close to Thailand. You'll discover 67 million occupants in the Philippines utilizing Facebook while another 10 million surf Instagram. More than 10% of these media users take to YouTube in the southeastern Asian country too.
Overall, Asia burns-through social media to a broad degree. These are the occasions spent on social channels for numerous high-positioning Asian nations recorded in the 2020 Global Digital Report:
Indonesia - three hours and 23 minutes, positioned third in regards to average use of social media networks around the world
Thailand - three hours and 10 minutes, positioned fourth
Malaysia - three hours per day, positioned eighth
The United Arab Emirates - two hours and 56 minutes, positioned 10th
Social development keeps on quickening across the mainland, with Saudi Arabia, specifically, showing observable advancement. Between January 2019 and 2020, the Middle Eastern nation has seen social utilization develop by 32%, one percent in front of India. Indonesia (23%) and Vietnam (20%) position third and 6th, individually, showing exactly how basic social media has become.
What can be said about the USA and Canada?
You would anticipate that North America should rank high with regards to social networking use since it is the origin of most of its channels, correct? As confirmed by the amazing numbers that Asia is creating for social media just as internet use, North America isn't in any event approaching.
The United States positions 24th on the planet in normal social media utilization time at two hours and one moment while Canada is set 30th at one hour and 48 minutes. Likewise, as indicated by a similar Global Digital Report, neither one of the countries has numerous new users to brag. Between January 2020 and January 2021, there were 9% more online media users in Canada contrasted with only 7% in the United States of America. Standard way of thinking clarifies these figures.
In Canada, Facebook reigns considerably more preeminent than it does in the United States, as recorded by the Canadian Internet Registration Authority (CIRA). From CIRA reports, around 77% of Canadians are on Facebook. After Facebook, Canadians favor Instagram and LinkedIn (35% each), trailed by Twitter (26%), and afterward Snapchat (19%). Social networking positions in Canada as the third most well known online movement, totalling 67% of its utilization. On the off chance that you pass by age, you're taking a gander at most social media users going somewhere in the range of 18 years of age to their mid 30s.
Learn about the indispensable social media marketing platforms. https://clickstree.com.au/social-media-marketing/
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Thursday, June 23, 2022
Wednesday, June 22, 2022
Tuesday, June 21, 2022
Identify And Go After Your Own Niche Market
There are many profitable niches out there (and new ones coming into the marketplace everyday.
They're waiting for you to tap them.
Why don't more retailers focus on niche markets? It's mostly about fear. Fear of actually losing a sale. You don't have enough sales already... right? Your concerned you won't find enough customers and you'd be walking away from known sales dollars today that you already have? Wrong!
These fears are unfounded for the most part. While establishing your store in a new niche may take some time and it will mean getting out of your comfort zone, there are a lot of dollars to be found by being a big fish in a smaller more focused pond. There is nothing to be gained by being just another small fish in an ocean of customers filled with whales who may end up swallowing you whole. If you don't make a substantial change in your approach, how can you expect different results than you've had for years? The fact is, in the competitive marketplace of the future, the demand for specialized products or services will increase.
As I have preached often, the key to surviving and thriving in a competitive retail environment is to find and dominate a niche of your own. Unless you have the time and money to compete with the big boys, you'd be a lot smarter to do what they can't-focus and become the expert in a highly specialized segment of the market. Stop worrying about competing with the big boys out there on any level or category. You don't need the sales volume they need, you don't have the budget they have, and you don't have the staff or the stuff they have. So, quit trying to compete with them using the rules they play by. You can't afford it and you can't be successful.
When you have limited resources, why would you won't to spread you time, your money and your marketing efforts. If your store tries to sell carpeting, what are the chances that your customers will not perceive any greater value in buying from store or any other carpet store? What will make your special or different from anyone else? The lowest common denominator for customers will be the price, and if there's nothing else to compete with or compare to, naturally the cheapest alternative wins (usually). Price is King and your just another one of the kings court!
Instead, focus on one or two very specific segments of the market where you can become a real player in your geographic area. Why advertise and go after everyone, when you can focus on your customers in a more specific place where your customers can be found? You can and must establish your store by finding a specialty niche and being better at it than anyone else.
The more unique your store is, the less competition you will have... period! The less competition you have, the more in demand you are for "your" market. And the more in demand or unique you are, the less important price becomes. (MBA's would call this In price elasticity.)
By defining your ideal prospect as specifically as you possibly can in writing and then focusing only on that group, you increase your likelihood of selling your customers. You are more capable of success with your customers since you can focus your message to that group specifically. You can also focus your knowledge and your staff's knowledge to become the experts who really understand and know your niche. So, what are you doing to make your store truly unique for your ideal customer?
"Focusing on a niche means picking out a specialized corner of the market and diving in. It means making or selling products for one special person, instead of selling a variety of products to a variety of customers."
You Can't and Won't Please All Customers
The hard and scariest part of trying to do this is realizing that you simply won't be able to make all customers happy. If you choose to specialize in the sale of gourmet pet treats, for example, then you won't exactly please those who come into your store looking for parakeet cages. If you choose to specialize with a restaurant in New Orleans and Cajun food, you'll probably not be real popular with those looking for pastrami Reuben sandwiches. While I may be exaggerating here to make a point, there is a major temptation with retailers to keep extending the boundaries of whom you're your trying to sell and whom you're trying to appeal to. But if you do New Orleans and Cajun food really well and not in a half as?#ed way, you will much more likely have droves of loyal customers Cajun lovers.
The Downside is Small... The Upside Is Great
If you're truly going to succeed in a specialty niche as a retailer or even a restaurant, you WILL have to make some trade offs. End of story! However, understand that in the case of our Cajun restaurant, you would be trading the complacent, so-so, average customers for the fervent, dedicated, Cajun food enthusiasts. Doesn't this make some sense? Here's one important reason why. A lesser number of really enthusiastic Cajun customers who are raving about the first class no compromise way you do things will be much more loyal and vocal customer advocates than you would ever get by being and average me-too place trying to have everything for everyone. The only way you are going to stay in business is to have passionate customers. If you work to find a niche sector, the chances are your potential customers will be very passionate about that small market they are interested in -- for example, elite cyclists, gardening, book collectors, antique jewelry or health foods.
Niches Can Be Too Small Or Low in Sales
If you're having a hard time coming up with one really strong niche, you may even want to come up with a 2-3 smaller niches. While stores typically are not niche oriented enough, your niche can be too small. It would be much more difficult to locate your niche customer if you were planning on opening a mailbox store. Everyone needs a mailbox, but most customers do not buy him or her very often, or with a lot of thought. In this case, your niche might be too small or narrow. Your niche customers must be willing to spend money. You can target a specific group of customers and offer them your new niche, but if they're not willing to spend money on your new products, you've got nothing.
In addition, there should always be room for your niche category to expand. A niche must be active enough that new products are being created for it. If you are looking at a niche that hasn't seen a new product in the last 5 years, you're looking at a niche market that is pretty much over. A profitable niche will contain products that continue to evolve. Along the same line, the demand in your niche must be growing. If demand in your niche isn't growing, you'll quickly hit a dead-end with your profits.
You're going to need to do some research first and foremost.
There is also nothing wrong with focusing on more than one niche. Just do it them well and then adjust your advertising and marketing to fit these various segments. The customer ultimately must understand what your store is all about, so try to keep them logically related if at all possible.
Questions To Help Find a Niche
Your niche may be nothing more than being more complete and in depth than anyone else. Your niche might be nothing more than you're the only store that has a fantastic warranty behind everything you sell. It doesn't have to be a new category of products.
Do I have a niche or unique product category now that needs to be emphasized?
Can I use smell, sounds or atmosphere to better define my niche?
Could my niche involve loaning or leasing out the product?
Could my niche be total repair or replacement of my products?
Ask current suppliers where they feel a niche opportunity could be found.
Could my niche involve handmade or customized products?
What category or area of my store excites me the most?
What category or area of my store bores me and needs to be put out of its misery?
Could my niche involve homegrown, home baked or better quality?
Could delivery or shipping become part of my niche?
Is there a dominant aesthetic in your product category or assortment? Does your assortment have a similar style to just about everything else on the market? Consider finding the dominant style in your niche, and do the opposite.
Ask customers what they're not finding at your competitors or even your store that they'd like to see more of.
Can I do something different with my products by creating a unique atmosphere, story, or tie-ins with what I already sell.
Finding Your Niche Peeps
Take a look at three or four potential target groups of customers. These maybe customers who are already coming to your store and like some of what they see, but they're just knot seeing enough of what they want. Find out what their common needs and wants are and then break out segment specific needs. Once you find them you're going to want to target each group directly with these needs in mind. Try to think like your target customer. Put yourself in their shoes if at all possible. Create a survey and ask people what they want to see more of. Then just remember, you can't target everyone. Again, you can't please everyone and you can't market to everyone. It's simply too expensive, so drill down to one or two do-able niches.
Don't necessarily be afraid of competition within your niche. There is nothing wrong with running into some competition in your niche. Competition at least means there is a market out there and someone is making a living doing what you want to do. No competition could mean there is no market.
Step one in identifying YOUR target customers for your store is to clearly define your special niche to yourself at first. What can you offer that's unique, different, better, more in-depth, more educational, more of an experience than any of your competitors? You're going to need to do a little research and maybe a little brainstorming. Find out what customers like best about you already. Find out what customers are looking for and make sure there's a healthy market for what you plan to sell. Identify possible underserved categories and opportunities with your store. Once you've identified your own niche, you're then in a much better position to go after "your" target customers. It's much easier to after YOUR group of target customers than to try to market to everyone. TRUST ME! You cannot be everything to everyone.
Take the first and best customers who are already fans of your niche products or services and consider them a bit of an experiment and use them to refine your store as you go forward. Your customers have related needs and desires. Keep things somewhat related. If you sell baking molds it is very likely that your customer also needs a spatula, or whisk. It is unlikely that the same customer coming to your store will be there looking for a shovel. While a niche might be successful that is totally unrelated, it is more likely to be the exception.
"All of this may seem obvious, but you'd be surprised at how many people merchandise their stores with merchandise that makes no sense to anyone! Sports collectables don't belong in a clock store. And "Shaklee" products don't belong in a corner of a cookie store. You may be selling both niches but confusing customers and compromising your store and your efforts without realizing it."
When you're starting out especially, you want to get very clear on what your customer's needs and desires are, and you need to be very specific at letting your customers know what you're all about.
Your niche could very easily capitalize on a specialized product of an existing product line. Most new niche markets are adaptations of existing ones. You'll rarely find a niche that is totally new and it usually doesn't come from a market that never before existed. It is more likely to come out of an industry where there is demand already. While you can build an unrelated product line into a niche, it won't be as easy or as rapid as selling in a niche with existing demand.
Clearly Define Your Store To Customers
Define your niche and make it clear to your customers what you are all about. Don't be wishy-washy here. Once you know who your target niche customers are, differentiate yourself from your competitors. Developing an expertise in a given niche will give you a better understanding of the group and help make your store the go-to store. Once you've decided on your niche and you feel you can clearly define what your store is all about to your customers, you'll want to continue to find all the extras you can add to develop the category and bring more even more value to those customers. It always comes down to knowing the customer and finding out what would be of value to them.
Marketing To Your Niche
The next step requires a bit of creativity and research as well. Think about the customers who will be the most interested and jazzed about your new specialty or niche. Be tough and strong here. Don't focus on the people who might be interested. Focus only on the people who will be genuinely excited about what you will be offering. Your marketing presence and possibly even physical presence needs to be where those target customers can be found. For example, if your offering specialty gardening supplies, you may want to target garden clubs, gardening magazines or newsletters. The local newspaper may not be targeted enough or specific enough to really efficiently go after YOUR customers. Go after the places where your most passionate and fervent customers can be found.
Once YOUR target customers find you and like you,they will become a natural arm of your advertising budget and best of all this doesn't cost a thing other than taking good care of your customers.
Where To Look For Your Niche Customers
Work to learn everything you can about that customer: What motivates them? Is price important to them? What makes them smile? How do they decide to buy?
- Organizations and associations and meet-up groups. Offer to be at the events where they get together. Be a workshop presenter and get your store out there in front of them.
- Special online blogs, communities and groups.
- Direct mail lists
- Yellow Page advertising
- Local clubs and meetings
- Specialty magazines and newsletters
- Trade shows
- Internet communities
- Facebook
- Conferences
- Check with your local Chamber of Commerce or local government newsletter or website for opportunities.
- Local clubs and meetings
- Fan clubs
- Where does your niche customer go for entertainment, further education, etc?
- Also consider working with another large well-known company that already offers some related services or products your target group buys. You may be able to offer up your services or products to their customers.
Note: If you can't find a variety of good ways to market to your niche group, you might want to reconsider your choice for your niche. If your "niche" is too big to define and target, and you have no good way to market to groups as outlined above... then your "niche" may not be a good niche at all, and you'll need to work harder to find a niche that can be marketed to. While I' don't know "your" store, I'm betting that it probably needs a more narrow scope or specialty that will create a winning and profitable formula for your business in a difficult economic time.
©2011 Retail Redefined and retailrichez.com. All rights reserved.
Rich Gordon (author of the new book, "A Line Out The Door" and blog host at Retailrichez.com) spent over 24 years at the front lines and the executive suites in a retail career that has spanned every area of the industry from a large mass merchandiser, midsize dealer organization for an innovative and up-and-coming computer manufacturer, to owning his own retail stores.
Along the way, Rich turned a motley group of computer dealers into true retailers and later took his own business to multiple stores, serving an upscale and celebrity clientele that spawned two other businesses: one serving Fortune 500 clients-and a wholesale operation that supplied other retailers. Through his educational website/blog and various writings, Rich (better known as Retail Rich) teaches specialty retailers how to take their stores to a new level of performance and profits while staying 100% true to the shop of their dreams. Whether you want to be more creative, more profitable or strengthen your business by separating yourself from the competition, Rich can help with humor as well as tough love. If you want to be taken seriously as a retailer today, follow him on line at [http://retailrichez.com]
Article Source: https://EzineArticles.com/expert/Richard_L_Gordon/819634
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Why Focus Your Attention On a Niche Market?
When it comes to marketing your business, understanding your audience is crucial. After all, your audience, or target market, are the people that buy your products, give you their money and generate your profits! Who are the people that are most likely to be interested in what you have to offer?
As you consider different business ideas, or ways to expand your existing small business, it is easy to get caught up in the idea of maximising everything. Growth means getting bigger and, for a lot of us, that simply means reaching as many customers as possible. In practice, though, the most successful growth doesn't come from merely increasing your reach - the best results come from directly targeting a small niche market.
How do you know if a niche market is right for you? What should you consider when choosing a niche market for your business? And what are the benefits of a narrow approach to marketing when it comes to blogs, social media and search engine optimisation?
What Is Your Niche?
As simple as this question sounds. With other partners, I set up an Online Prescription and Consultation website and we weren't sure how feasible it was to cover both men and women's healthcare conditions within one website, or whether we should aim for condition niche websites. This is still a question that we debate as we change and develop our strategy to reach out to different communities and their needs.
For any business-to-business organisation, aiming your marketing at one type of client or industry is a classic niche approach. But there are many alternatives. Another very common niche is the one found in your local area. Targeting all of your advertising and effort within a small geographic area is a sure-fire way to get your message through in a direct fashion. After all, people naturally trust businesses that are located nearby, and choose them over more distant competitors.
Ultimately, a niche can be found just about anywhere. You could select a small group of people based on age, income, location, interests and so on. But for a niche that really works, look carefully at your business.
As much as we would all like to please everybody all the time, your products or services undoubtedly appeal to some people more than others. You may be able to build up a picture of these people through your preliminary sales, potential leads, or through surveys and questionnaires. Online survey site Wufoo.com offers a great business demographic survey to help you identify your niche.
Once you have identified them, look for a common trend - this is the niche that you should be targeting.
Finding A Gap In The Market
If you are just getting started with your business, it is a great idea to build your organisation around a niche, rather than searching for the niche after you are up and running. Classically, this means finding a 'gap in the market'.
Unfortunately, with every year that passes, the original business ideas get used up. It's almost impossible to find an entirely innovative business that has a large customer base just waiting to be tapped. If you find one, seize the opportunity!
For most of us, though, there will not be a sudden flash of inspiration. Instead, use intelligent niche marketing to aim your products where they are required. As long as you reach your customers more effectively than your competitors do, you can dominate a niche that is already being served.
A great example of this is Lehman's. Founded in 1955, the company offered tools and home ware aimed at a niche market that was already being served - the local Amish community, who do not use electricity. Although the Amish community could find products that did not require electricity, there was nobody that made them feel as if the products were aimed specifically at them.
This is the most important thing to learn about niche marketing. It is not necessary to have a niche all of your own, but, by focusing your attention on a specific group, you can build their respect, appreciation and loyalty.
Today, Lehman's is an international organisation, offering products to not only the Amish but also developing countries, environmentalists and people with unreliable electricity supplies. Lehman's built a reputation by targeting a niche, and subsequently expanded to cover a wider group of customers.
You can do the same by starting with a focused approach.
Niche Marketing Works Online
Increasingly, businesses market themselves online. After all, this is a fantastic way to reach customers from every corner of the globe. But this is missing the point of effective marketing.
While it would be nice to get sales from the mass market, the sheer volume of online competition makes this an uphill struggle. However, the Internet is also the ideal place for effective niche marketing.
Search engine optimisation (SEO) is particularly powerful when you focus on a niche. SEO involves optimising your web site to target specific keywords that customers enter into search engines. If you choose a keyword that is being targeted by millions of other pages, getting to the top of the results is hard. If you focus on a particularly relevant keyword that is being searched for but not targeted by competitors, you can increase your website traffic and, in turn, you income.
Targeting a niche means less competition for your keywords. Less competition means more online impact.
Niche Social Media Marketing
Another important online niche marketing activity is social media. Although celebrity Twitter users give the impression that social media is about promotion, remember that these platforms are designed to allow you to connect with a small group of people. Social media is designed to operate in niche groups.
In a business sense, it is rarely productive to use social media marketing to announce your news or post closed, insular updates. Instead, you should concentrate your attention on entering one of these niche groups successfully.
Let's imagine that you offer an XXXL clothing range targeted at the overweight niche. Social media is the perfect place to connect with potential customers, by entering conversations about dieting, weight loss, the difficulty of getting suitable sizes, and so on.
As long as there is a niche group of people that are communicating through social media, your brand can enter this arena and become part of the conversation. That is the potential of social media.
And, of course, if a niche does not yet exist, your business can play a vital role in bringing like-minded people together. Once your social media presence is established, you can provide the platform through which your niche can communicate. In return, your brand remains consistently present, the first port of call for the products that your niche needs most.
How To Focus On A Niche While Maximising Customers
The theory of niche marketing is not new but has a particular relevance to the field of online marketing. Today, there are more opportunities to connect with your niche audience than ever before.
But a niche still remains intimidating. Properly targeted marketing makes a certain group of people feel welcomed and included but, in turn, alienates others who may have an interest in your product. Why close yourself off to possible customers?
The reality is that niche marketing is a powerful tool, but is not exclusive. It is possible to focus your attention on multiple niches at once, providing that your marketing budget allows for the commitment involved. And, of course, your niche is just the beginning. As your business and products evolve, so will your natural base of customers.
Start today with a niche that gives you a foothold in your industry. It is only once this niche is in place that you can continue to climb further up the business ladder.
Daughter, Sister, Wife, Mother of three, PR Consultant and Entrepreneur
Visit HomeforBusiness [http://www.homeforbusiness.co.uk/] for more Online Marketing Tips [http://www.homeforbusiness.co.uk/category/online-marketing/].
Like many women on most days I seem to have to juggle all my roles. On other days just three or four. This is why I founded Homeforbusiness. I recognise what it takes to be a working Mum and how to set up an online business from home with all 'pulls' of everyday family life and work.
I have always been entrepreneurial and set up by first corporate communications company, EMA Productions, in my 30s working with big corporate clients such as Texaco, Rank and Boots. Whilst it was challenging and hard work, it was quickly successful. I could focus solely on winning contracts and meeting the clients needs without family distractions and with the support of a fantastic team and office.
I feel very passionate about HomeforBusiness as I believe that lots of people want to create a better work/life balance and work from home, either setting up a new business or working as a freelancer. There are hundreds of genuine opportunities for people but often people do not know how to start. I want HomeforBusiness to empower anyone who wants to work from home profitably. With a panel of guest experts I will share share genuine business opportunities, business ideas, advice on running a business, online marketing, and health and wellbeing tips. I have also put together my favourite free online resources.
Article Source: https://EzineArticles.com/expert/Elizabeth_W_Conley/1396296
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Monday, June 20, 2022
Sunday, June 19, 2022
Saturday, June 18, 2022
Friday, June 17, 2022
Funnels Via Instagram
As I've said before, a funnel is just the automated way of leading a prospect or customer through your sales process.
Making it simple is best. I've talked about digital or online funnels before. There are some basic aspects or parts that
make up funnels, and a given funnel may have some, many, most, or even all the parts built into it. Those parts might include:
- An advertisement, or some way to entice a lead to enter the funnel
- A headline
- A greeting
- A statement of the problem you solve
- The solution you provide
- Your offer
- Collection of contact information
- Collection of payment
- A thank-you page
- A confirmation message
- One or more educational or relationship-building messages
- - the main offer
- - an upsell
- - a downsell
- - a cross-sell
It's now possible to create a funnel directly within the Direct Messaging stream of Instagram, using DM automation software. Traffic is often the single biggest problem and expense for those creating a funnel. Any Instagram account with 10,000 or more followers already has the potential for a steady stream of traffic.
DM automation tools (my marketing agency uses a tool called Chatmatic) allow you to automate conversations with prospects, based on them DMing an Instagram account. Chatmatic also lets you initiate a conversation with someone who interacts with a post or an Instagram Story that they've posted.
The conversation is the funnel - you don't need complex pages, or to even take the prospect away from Instagram, where they're comfortable. The DM automation tool makes it possible to offer the prospect choices ("Is your basement too wet, or too dry?", "What size shirt do you wear? Small, Medium, Large, XL, XXL" etc.), collect contact information like email or mobile number, and even deliver a digital file or information by offering a button with an embedded URL.
Since the DM automation tool can collect contact information (name, email, mobile number, birth date, etc.), you can then move this information to an email list or similar contact database. Most importantly, you can use the funnel on Instagram to reach back out to your prospect within 24 hours and offer to sell them something that is related to the problem your funnel addresses. As an example, let's say you sell household heating & cooling solutions, and your automated conversation was about problems with the prospect's basement. Once you collect their contact info, you can offer them a PDF about basements, and why it's important to keep them at a constant temperature and humidity level. Within Instagram's 24-hour contact window, you can follow up with that prospect. If they've said their basement is too wet, you can offer to sell them a dehumidifier. If it's too dry, you can offer them a humidifier. If they take either offer, you can then offer upsells ("Keep your new machine in top shape with our maintenance kit: normally $250, now only $198") and downsells ("Don't need the complete kit? Get just the brush and cleaning fluid for $49 plus S&H") on the sales page on your website, or even from the Instagram conversation itself.
By moving the prospect's contact info to a list, you can then continue to build a relationship with them, and send them marketing messages. Why is moving followers "off the algorithm and onto your list" important? Instagram's current system will show your posts only to about 8% of your followers. An email message is likely to be seen by around 16% of your list, effectively doubling your contact ability. And SMS, or text messages, are opened within minutes by approximately 90% of the recipients!
If you're serious about using Instagram to make sales, you simply must build a list, and then follow up with a sales message. Ideally, by SMS.
* * * * *
Scott Gardner is the founder of boutique firm Agile' Marketing Services, LLC. They specialize in working with their clients to become Recognized Experts, and using that status to leverage the clients' marketing efforts. For more information, please visit http://www.AgileMarketingServices.com.
Article Source: https://EzineArticles.com/expert/Scott_A_Gardner/188722
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